About being disruptive

I was saying to a friend this week that I felt like my approach to a certain interaction with one of our teams was a bit ‘disruptive’. After using that word, I immediately realised I need to follow that up with ‘not in a positive way’.

It got me to thinking about how that word is being used in tech. It seems like the tech startup ecosystem is often about entering markets in a violent way. ‘Disrupting’ markets adds an even more worrisome additional layer to it: it makes clear that the intention is to conquer a market that is seen as a zero-sum game.

--

--

--

Entrepreneur tech kid, co-founder of NearSt, Londoner, open source enthusiast and aspiring spare time literature geek.

Love podcasts or audiobooks? Learn on the go with our new app.

Recommended from Medium

Shop & Invest, How I get the idea

10 Years of Gojek in Pictures — Tracing The Hustle

Bridging Businesses, Customers, and Knowledge Gaps: How Viki Creates Impact as an SEO Specialist

3 Side Hustles You Can Start Today

Ramanan Ramanathan — Ep.03

Learning to Love the Channel

The talent files: From family business to logistics tech

6 Signs Corporate Conditioning Followed You into Entrepreneurship

corporate life entrepreneurship

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Thomas Schoffelen

Thomas Schoffelen

Entrepreneur tech kid, co-founder of NearSt, Londoner, open source enthusiast and aspiring spare time literature geek.

More from Medium

Not your typical founder: What early stage investors can learn from Amira Yahyaoui

The APX deal flow stats behind investing in 50 new and 42 existing portfolio companies in 2021

Starting and Maintaining Your Business: A Conversation with Daniel Ravicher

Start-up Society #84: OjaExpress